Textile and garment chiefs in Vietnam are calling on firms to focus more on the domestic market amid claims it has been neglected in favour of the lucrative $1.5 billion export market.

The Vietnam Textile and Garment Corporation (Vinatex) says while the export market has flourished in recent months it has come at the expense of the domestic industry which is now dominated by Chinese imports as well as clothing made in Indonesia and Thailand.

Vinatex officials believe domestic clothing firms now only have a 10 per cent share of their own market and have drawn up an action plan to boost that total to around 20-30 per cent in the short term.

New ideas include a chain of fashion stores offer
Source: just-style.com.