Clothing decorated with cartoon characters such as Mickey Mouse, Donald Duck and Winnie-the-Pooh will go on sale later this year following a licensing deal struck today between French retailer Carrefour SA and the Walt Disney com.
Under the agreement – the financial details of which have not been disclosed – the world’s second biggest retailer Carrefour SA will be able to create and sell apparel lines emblazoned with 124 Disney characters, including the stars of forthcoming films.
“Carrefour can use the Disney brand to launch and market ranges of clothing for children up to eight years old, in all the countries where the retailer is present,” it said in a statement.
The ranges will be available in 30 countries including France, Italy, Brazil and Mexico from October 2002.
Date:4/9/2002
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