New Egyptian Cotton committee to oversee branding, will steer licensing and promotion
The Egyptian government has created an official steering committee to safeguard the future of the Egyptian Cotton brand.
The new committee is made up of government and trade representatives has been appointed by the Minister of Trade & Industry. It will be responsible for the licensing and promotion of Egyptian Cotton globally and will police the integrity of the supply chain to ensure full compliance, traceability and transparency.
Last Update 2019-01-22